www.cityofoceanshores.com is owned & ran by Jeff Daniel
Phone 360.581.9020 ~ Fax 360.289.2454 ~ firstname.lastname@example.org
711 Point Brown Avenue NW ~ Ocean Shores, WA 98569
Jeff Daniel is a licensed real estate broker for John L. Scott Ocean Shores
in the great State of Washington. License #49693
©2013. All rights reserved. Information deemed reliable but not guaranteed.
Avoid These Selling Mistakes
Are you serious about selling your home? Before you sign anything, read about these common
mistakes that home sellers make:
HIRING THE WRONG AGENT: Hire the best and only the best. All agents pretty much charge the
same commission to sell your property. Why would you hire the very worst agent in the world for 6%
to sell your house when you could hire the top guy for the same fee?
PRICING TOO HIGH: It's no secret. Price is everything when it comes to selling your home.
Overpricing does more to discourage buyers than any other single factor. When you overprice, you put
your home in competition with homes that may be newer, larger or have more amenities than yours.
You help your competition sell their home. This leads to long days on the market, and costs you
money in the long run. Make sure you get your pricing advice from a professional agent who knows
POOR CONDITION: A home that is in ill repair, or otherwise poor condition, does not excite buyers.
A home like this is looked at by buyers as a work project and money pit. Having your home in good
repair and great showing condition will significantly improve your chances for a sale at top dollar
value. Having your home pre-inspected by a termite and dry rot inspector will also have a positive
impact on buyers. Way over half of beach home buyers are looking for something move in ready. If
your home is not move-in ready, there's a good chance that whoever buys it, is going to buy it with
the intention of fixing and flipping and if that's the case, they're going to lowball you.
POOR CURB APPEAL: Most buyers today want to drive by your home and scope it out before
stepping inside. If your home is an attractive drive-by, it will gain more attention and certainly more
showings. Doing the little things to help your home's curb appeal will make a huge difference.
DREARY DARK HOMES DON'T SELL: Buyers like updated, light and bright homes. Dark carpets,
paint, and curtains are often buyer turn-offs. Go through your home and remove clutter; touch up and
update paint, counter tops, and carpets. Open your home up and make sure the sun shines in.
Offensive odors from pets and smoking are also huge turn-offs to most buyers. Rid your home of
offensive smells by burning scented candles and create a pleasant aroma. The most important rooms
to concentrate on are the living room, family room, kitchen and master bedroom. Your entire home's
atmosphere is set off by these rooms.
DON'T OVER-IMPROVE: Get your home in good showing condition, but don't overdo it. Huge
projects such as complete remodels of kitchens, adding decks, and expanding room sizes may not
pay back your investment. Before you jump into a huge improvement project, get some good advice.
BE FINANCEABLE: Bad roofs, exterior paint, or structural problems may make your home
un-financeable. The wider the scope of financing that your home can qualify for, the higher the
overall market value.
GET GOOD ADVICE AND GOOD MARKET EXPOSURE: Hiring a professional agent will help you get
your home priced right, and will also get you started with the best fix ups. A strong agent will get
your home exposed to the largest number of potential buyers. Paying the agent fee (commission) is
often the least expensive part of selling your home. Trying to sell your home yourself can be costly.
Most FISBO (for sale by owner) homes close for less than comparable homes listed with an agent,
and you have no representation.
DON'T BE PRESENT DURING SHOWINGS: When your home is being shown, go for a drive or a
walk. Take yourself, your family, and pets and let the agent and their clients have the freedom they
need. An agent can always do their best job of showing your home when you are not underfoot.
Buyers are more at ease and much more likely to spend time looking at your home's features and
LET YOUR AGENT DO THE NEGOTIATING: If there is ever a good reason to have a agent working
for you, it's during the negotiation of your home sale. A good negotiator can mean thousands of
dollars to you and will protect your interests. Don't let your emotions run wild during negotiations.
Try to separate your emotions from your business side. Remain cool and calm during this time.
ACT FAST WITH OFFERS: When you do get an offer on your home, act quickly and decisively.
Letting offers sit around without acting can be a huge mistake. Things can change quickly in the mind
of a prospective buyer. Acting quickly while the excitement and interest level are at a high point can
be very important. Typically, a buyer's motivation level decreases with time. Buyers' remorse can
even set in. Acting in a timely manner is essential.
If you have any questions about real estate in the greater Ocean Shores area, contact Jeff Daniel at
360.581.9020. Thank you.